EMN
DIMAPUR, NOVEMBER 3
The Joint Secretary to the Government of India, Ministry of Women and Child Development, Rashmi Saxena Sahni, along with a team visited Kohima from November 1 to 3 and interacted with women Self Help Groups on November 2 at Hotel Vivor, which was organized by the Nagaland State Social Welfare Board (NSSWB) and the State Resource Centre for Women (SRCW).
The program opened with a brief introduction by Daisy Mezhur, Mission Director, SRCW and Secretary, Nagaland State Social Welfare Board. Mezhur welcomed Smt. Rashmi Saxena Sahni and her team from the Ministry of Women and Child Development, Government of India (GoI). She also informed of the various upcoming events which will be organized by the SRCW and NSSWB in the month of November, such as the National Education Day on November 11; the United Nations’ International Day for the Elimination of Violence against Women on November 25, and the Marathon being organized in collaboration with the Police Department on the theme, “Engaging the Public, Bridging the Gap” to be held on November 28.
The State Resource Centre for Women, which is also the Project Management Unit of the Beti Bachao, Beti Padhao (PMU-BBBP), took as an opportunity the presence of the Joint Secretary, MWCD, GOI, Smt. Rashmi Saxena Sahni, and launched the Mass Media Campaign for the BBBP. It may be mentioned that the Beti Bachao, Beti Padhao Scheme was recently launched by Chief Minister of Nagaland, T.R. Zeliang on October 13 at his residential office.
With the launch of the Mass Media Campaign, the month of November has been declared the “Month for Mass Media Campaign.”The Mass Media Campaign under the BBBP Scheme was launched for celebrating Girl Child and enabling her education. The campaign aims at ensuring that girls are born, nurtured and educated without discrimination to become empowered citizens of this country with equal rights. A 360° approach is being adopted to create awareness and disseminating information about the issue across the nation.
Gracy Ayee, State Coordinator, SRCW gave a power point presentation, highlighting the various activities of the NSSWB, SRCW and the Mission Poorna Shakti (PSK). Following this, introducing the interaction hour with the SHG women, Smt. Mezhur stated on behalf of the women SHGs that, if there is a factor/ mechanism that can change the economy of the State, it is the women; she then challenged theMinistry team with the proposition of organizing the first women SHG conference and the first generation women entrepreneurs’ conference, which would boost the morale of the women in this sector.
The Joint Secretary, Rashmi Saxena Sahni in her brief interaction, informed the women SHGs of the e-shop which is to be launched in January 2016 by the Ministry of Women and Child Development, Government of India, for women in India to market their products through the internet.
She said that Nagaland has been picked as the first state for them to visit and introduce the e-shop, and that the banking, technology, packaging and shipping will all be taken care of by the Ministry, and women whose products are selected for sale through the e-shop would be labeled “women of India,” and would have a market value, both at the national and hopefully, the international level. She also called on the women SHGs to commit themselves to this partnership in marketing their quality products online. Further details were discussed following this, and an interaction hour on the Rashtriya Mahila Kosh (RMK) and their loan offers for women entrepreneurs was held as well.
The program was successfully held with the women entrepreneurs, NGOs and SHG women having all their queries regarding the RMK loans and the e-shop cleared by the Ministry team.
