Media persons reminded to uphold journalistic ethic

DIMAPUR — With the emergence of artificial intelligence (AI), which has the potential to either bring about constructive or destructive ideas, media persons in Nagaland were reminded to uphold journalistic ethics despite several challenges in the line of duty.

This was stated by the president of Mokokchung Press Club (MPC), Limalenden Longkumer, while delivering the keynote address on the occasion of National Press Day held at Hotel Whispering Wind in Mokokchung town on the theme “Media in the era of artificial intelligence.’

While pointing out the profound transformations taking place in the world over the years culminating in the present challenge posed by artificial intelligence (AI), Longkumer reminded that the same could be both an opportunity and challenge.

“On one hand, AI has empowered journalists with tools for data analysis, fact-checking, and content creation, enhancing the efficiency of newsrooms. On the other hand, it raises questions about the ethical use of AI, the potential for biased algorithms, and the implications for job roles within the media industry – and, most importantly, the potential erosion of human judgment in the journalistic process,” Longkumer said.

Asserting that AI cannot replace “empathy and human touch,” he urged the press fraternity to uphold the essence of the media: to inform, educate and hold the powerful accountable.

He further stated that National Press Day is not just a celebration of the press fraternity but to reflect upon the challenges, achievements, and responsibilities that come with the power of journalism.

T Imlisunep Ao, principal of ITI Mokokchung and theme speaker, was of the view that effective use of AI could propel the potential of Mokokchung for the benefit of the citizens.

Stating that Mokokchung Press Club has so far upheld and maintained its integrity and earned people’s trust, he expressed hope that the press fraternity would continue to uphold the truth and be ‘righteous’ in their reporting.

On the occasion, Dr. Limasenla Jamir, assistant professor of FAC, shared her journalistic journey. She believed that “the smarter the journalist, the smarter the society is.” She further urged emerging journalists to remain curious, ask questions, keenly observe, take accountability for errors, and rectify them.

Tialemba Ao, DPRO of Mokokchung, expressed eagerness to collaborate with the press fraternity in reflecting the sentiments of the people to the government. He acknowledged the indispensable role of the press in disseminating information to the grassroots and sought their continued support and cooperation.

The event witnessed the participation of members from several civil society organisations including the apex Ao women’s body, Watsü Mungdang; All Ward Union Mokokchung Town (AWUMT); Ao Students’ Conference (AKM); and Mokokchung Town Lanur Telongjem (MTLT).

Also read: 3 Corps chief of staff inspects SSPN