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Amazon to start production of Fire TV Sticks in India

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By Tekato Longkumer Updated: Feb 16, 2021 9:24 pm
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Credit: Amazon.

Dimapur, Feb. 16 (EMN): Amazon has announced that it will start production of its Fire TV Stick devices in India. This will be the first time that Amazon will be manufacturing its devices locally.

In a blog post on Tuesday, Amazon revealed that it has partnered with Cloud Network Technology, a subsidiary of Foxconn, to start manufacturing its Fire TV Stick devices at its Chennai plant. The facility will produce “hundreds of thousands” of Amazon devices and it is expected to be operational later this year.

In the blog post, Amit Agarwal, Global SVP and Country Leader for Amazon India said, “Amazon is committed to partner with the Indian government to advance the vision of an Aatmanirbhar Bharat. We have pledged to invest US $1 billion to digitise 10 million small and medium businesses, help Indian businesses sell worldwide thereby enabling US $10B in cumulative exports, and create additional 1MM jobs by 2025. Today, we are delighted to announce Amazon’s first manufacturing line in India to produce hundreds of thousands of Fire TV Stick devices every year catering to the demands of the Indian customers. This further reiterates our commitment to the Government of India’s ‘Make in India’ initiative.”

India represents a huge market for Amazon and the company’s latest initiative to start producing its devices locally is in line with Amazon’s plan to partner with the Indian government’s vision of a self-reliant India, or Aatmanirbhar Bharat.

The Indian government had reportedly stopped Apple from opening three stores unless Apple starts producing more of its devices locally. In order to comply with the Indian government’s “Made in India” policies, tech firms like Apple and Samsung have started making smartphones, tablets and other devices in India.

“We welcome Amazon’s decision to set up a manufacturing line in Chennai, as it will enhance domestic production capacities, and create jobs as well. This will further our mission of creating an Atmanirbhar Bharat which is digitally empowered,” said Ravi Shankar Prasad, Minister for Communications, Electronics & Information Technology and Law & Justice, Government of India.

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By Tekato Longkumer Updated: Feb 16, 2021 9:24:54 pm